PinnedMetaverse Marketing. I’m Having A Déjà Vu.A €387k metaverse party thrown by the EU drew just a handful of attendees. Having lived through the nillies, why am I not surprised?Dec 14, 2022Dec 14, 2022
PinnedPublished inBetter MarketingThe State Of Creative AI: Will copywriters get super-powers ?Overview of AI writing tools and experiments, showing the current state of AI and having the potential to affect copywriters’ jobs.Feb 7, 2022Feb 7, 2022
PinnedPublished inUX CollectiveThe state of creative AI: will video producers/editors get superpowers?Beyond amazing demos, generative AI is gradually entering video production. Over time video artist will get super-powers altering their…Jan 25, 2022Jan 25, 2022
PinnedPublished inUX CollectiveThe state of creative AI: will designers get superpowers?Besides stunning demos, AI is gradually entering creative production, simplifying tasks and changing creatives’ and designers’ jobs foreverFeb 8, 2022Feb 8, 2022
PinnedPublished inBetter ProgrammingI asked AI to write the computer code to kill people with whom I disagree. Guess what happened.This and other ethical experiments show that current AI models exhibit some ethical behaviour but they’re not consistent nor sufficientNov 16, 202123Nov 16, 202123
Do you even know me? Yes Google I’m talking to you.After sharing all my info with Goole for years, it turns out Google has no idea about my preferences. My research shows it’s not just me.Mar 30, 2021Mar 30, 2021
Arrogance or ignorance towards AI will cost creative agencies dearlyAfter putting generative AI to the test, I’m convinced creative agencies must invest in generative AI if they want to avert disruption.Nov 17, 2020Nov 17, 2020